Social media marketing is by far the most cost-effective targeting campaign available, but only when authors follow some simple guidelines.
A brand is recognized by your visual identity – the company name, logo, colors, ads, and product designs – but the essence of your brand, or brand positioning, goes much deeper. Your brand is the company’s reputation. It’s how customers perceive the brand values and decide whether to do business with the company.
Not all platforms are a good fit for every author/business, which is why consumer research is so important. Once you have chosen the best platforms the next option is learning how to optimize your metadata, and create quality posts to build organic followers.
Writer’s Publishing House is committed to making our customers’ success our number one priority. We will always make ourselves available to you with quick response times and high-quality work. Contact us today to get started on your next project, either author or business.
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